Compliance Engine — HWG, GDPR & EU AI Act for medical practices
Healthcare marketing in Europe is heavily regulated. PraxiOps' Compliance Engine automatically generates and audits practice content — websites, social posts, review responses, AI-generated copy — against HWG (Heilmittelwerbegesetz), DSGVO/GDPR and the EU AI Act. Doctors get reach without compliance risk.
- Real-time HWG checks on every published or auto-generated piece of content
- GDPR-aligned data handling, EU-hosted infrastructure, SSL-encrypted
- EU AI Act guardrails on AI-generated patient-facing copy
- Country-specific rule sets for DE/AT/CH, FR, IT, ES, PL, NL
Why doctors trust the Compliance Engine
Built by people who know HWG
Rules maintained against the latest German and EU healthcare advertising guidance.
AI without the legal grey zone
Every AI output is filtered through compliance rules before it ever reaches a patient.
Audit trail included
Every change, every response, every AI generation is logged for GDPR audits.
PRODUCT
PraxiOps turns fragmented online presence into a compliant patient acquisition engine
⊘ FRAGMENTED TODAY
- Presence scattered across 12+ platforms
- Low visibility & inconsistent information
- Compliance risks & manual effort
PraxiOps OS
Your Visibility Operating System
AI VISIBILITY ENGINE
Monitors, optimises and distributes your content across all relevant platforms to maximise discoverability.
COMPLIANCE ENGINE
Automatically generates and manages compliant content in line with HWG, DSGVO and EU AI Act.
REPUTATION ENGINE
Analyses reviews and sentiment, tracks performance and turns feedback into actionable insights.
✓ All-in-one platform. AI-powered. Built for healthcare. No agencies. No fragmentation.
✓ OUTCOMES THAT MATTER
More patient discovery
Increase reach across search, maps & directories
Stronger reputation
Higher ratings, better reviews, more trust
Zero compliance risk
Always up-to-date with healthcare regulations
OPERATIONAL ADVANTAGE
Save time
Automate monitoring, responses & reporting
Lower costs
Replace multiple tools and agency fees
Data-driven growth
Benchmark, optimise and outperform competitors
Scalable for every practice
From single-location clinics to multi-location groups
FAQ
Does PraxiOps make my AI-generated content HWG-compliant?
Yes. Every piece of AI-generated copy — review responses, social posts, profile texts — is filtered through the Compliance Engine, which enforces HWG, DSGVO and EU AI Act rules before publication.
Is patient data stored in the EU?
Yes. PraxiOps runs on EU-hosted infrastructure with end-to-end encryption and a documented GDPR-compliant data processing setup.
How do you handle the EU AI Act?
AI-generated patient-facing content is treated as high-risk and runs through transparency, traceability and human-oversight controls aligned with the EU AI Act.